“Well, see, that’s my whole point. I mean, you could’ve been born a single cell organism on the planet Zortex. In fact, given the odds, it’s probably more likely, but you weren’t. You were born a human being. And not just any human being in the history of human beings, but a human being that gets to be alive today, that gets to listen to all kinds of music, that gets to eat food from every culture, that gets to download porn off the internet! So, really. You have everything to live for”
From Friday, August 22nd through Sunday, August 24th, 59.5k posts were made about Doctor Who by a community of 796.4k Tumblr users, earning 3.6 million notes. That’s an average of 61 notes per post, putting a single weekend of Doctor Who on par with a month’s worth of posts from the science community.
Gifsets are popular in Tumblr fandom for their ability to replay small moments that lend greater significance to characters and moments in a series that are easy to miss during a show’s initial run. The official Doctor Who Tumblr understands this about their audience and uses a lot of gifsets in their posts.